BBC Radio 4 Today Programme
|
06 July 2012
|
|
STL's Brendon Cross was featured on the BBC Radio 4's Today Programme on Friday 6th July in a feature about firms that cannot shout about their Olympic success because the event's organisers fear it could upset the big-name official sponsors.
STL won the contract to supply the telephone sytems for L2012C, who are putting on the opening and closing ceremonies for the Olympic and the Paralympic games.
Brendon believes that STL's growth could have been even better if he had had more opportunity to speak about the success. He is quoted as saying: "We're a relatively small company, with limited resources. Had we, maybe, been able to talk a bit more freely and openly, it would have been easier to reach a wider audience and perhaps the 30% growth might have been nearer 40% or 50%."
Read the whole story on the BBC News website
http://www.bbc.co.uk/news/business-18731706
|
|